Quantifying the Intangible: An Engineer's Perspective

Culture can be accurately categorized as an intangible asset of a company. But intangibles can often have real world effects.

The Idea

The total output of your company is the total work of all individuals, working by themselves, multiplied by a coefficient that is a function of your culture. This coefficient can be thought of as a force multiplier.

The Proof

  • Let V be the average amount of work each of your employees is capable of producing over a given time period
  • Let K be the total number of employees you have
  • Let W be V * K, or the total amount of work all of your employees are capable of producing in a given time period if they were all working separately
  • Let A be synergy, or the ability for the total to be greater than the sum of the parts
  • Therefore, let us define the real output of your company, W’, where W’ = A * W
  • Let us further say that A is a function of the sum of some variables f(X + Y + Z), i.e. whether your employees are working at the same site, their command of the language they use to communicate, employees’ average happiness, etc.
  • Let us denote the sum of these variables C, for culture.
  • Through substitution, we see that W’ = f(C) * W

The Deduction

Intangible attributes of your company can affect how many cars your plant workers are capable of producing, how quickly your construction team puts up a a house, or how much time your engineering team needs to deploy new software.
Your company’s culture will have an impact on these; how big is debatable, but it’ll have a tangible effect. Thus the intangible is made tangible.

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3 responses to “Quantifying the Intangible: An Engineer's Perspective”

  1. Patricia Perrino Avatar
    Patricia Perrino

    Deep.
    I like the work to put an equation to culture. I look forward to you applying this to existing experiences and reporting the results. Regardless, we Know it works and enhances.

  2. Stephen David Avatar
    Stephen David

    Easy to notice when employees are fired up and excited about what they do, or their high productivity. Less apparent is the attention to and effort spent on building a culture based on mutual trust, respect, and investing in / valuing the employee. Perhaps least obvious is the connection between these two (except perhaps by the more introspective types) — hence the intangible asset.

    1. JonasJSchreiber Avatar

      I leave the culture hacking to more patient minds than mine 😉

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